Digital / Above the Line (ATL) Executive at Applicant Recruiters Limited - 2 Openings

Applicant Recruiters Limited is a growing business specializing in FMCG. We are committed to providing top-notch products and exceptional customer service. As part of our expansion, we are looking for an energetic and motivated individual to join our team as a Technical Leader.

We are recruiting to fill the position below:

Job Title: Digital / Above the Line (ATL) Executive

Location: Ikeja, Lagos
Candidate required: Two
Employment Type: Full-time

Job Description

• The candidates will be responsible for advertising business online, develop, implement, and manage marketing campaigns promoting the Pocari Sweat products and services includes advertising via website, email campaigns, social media, enhance Brand Awareness, drive web traffic, and acquire leads/customer.

Job Responsibilities

• Must be able to analyse campaign, suitable communication, create content with suitable communication to customers, deliver messages to customers, execute content across all digital media channels. Including SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Must be able to handle basic graphic design tasks on their own, working alongside as digital marketers to provide the visual content need, comfortable using basic online graphic design tools like Canva, CapCut, Adobe etc.
• Able to monitor the impact of advertising campaigns and quantify the results of their broader marketing efforts.
• Must be able use analytics tools to track metrics such as website traffic, conversion rates, engagement metrics, and ROI, and continuous optimization of marketing strategies.
• Able to monitor industry trends, consumer behaviour, and competitor activities to identify emerging opportunities and insights.
• Building brand awareness and recognition through strategic positioning, messaging, and storytelling.
• Able to Leverage various digital channels to disseminate brand messaging, showcase product offerings, and engage target audiences in meaningful ways, ultimately enhancing brand visibility and recall.
• Must be able to coordinate with sales teams, product managers, customer support, and creative agencies to align marketing efforts with business goals, ensure brand consistency, and deliver seamless customer experiences.
• Must be able to collaborate with social media influencers who can share your brand with their audiences.

Job Requirements

• Bachelor’s Degree or HND - Marketing, Management, Communications, Social Sciences or Sciences.
• At least 2 year in the same position or 2 year in the previous position.
• Previous experience handling foods related activities/accounts will be an advantage.
• Creative thinking with strong problem-solving skills.
• Ability to collaborate and work well within a team.
• Time management skills.

Salary
N350,000 - N450,000 Monthly.

Application Closing Date
16th April, 2025.

Method of Application
Interested and qualified candidates should submit their CV to: recruitment@otsuka.ng using " Digital / Above the Line ATL Executive" as the subject of the email.