Digital Marketing Manager at Khenpro Global Services

Khenpro Global Services is a human capital organization based in Lagos, Nigeria. We provide human resources services to various clients in different sectors. Our Recruitment and Outsourcing Services have helped improve the efficiency and effectiveness of our clients' service delivery. Our main focus is to enhance client organizations by providing quality services on various aspects of their human resources, allowing the organization to focus on its core issues.

We are recruiting to fill the position below:

Job Title: Digital Marketing Manager

Location: Lagos
Employment Type: Full-time

Job Summary

• We are looking for a creative and results-driven Digital Marketing Manager to develop and execute online marketing strategies that drive brand awareness, engagement, and conversions. 
• The ideal candidate will be responsible for managing social media platforms, creating compelling content, analysing performance metrics, and implementing innovative digital campaigns to grow our online presence.

Key Responsibilities

• Develop and execute a comprehensive social media strategy across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, etc.).
• Create, schedule, and manage engaging content, including posts, videos, stories, and reels.
• Monitor social media trends, respond to comments, and engage with followers to build a loyal online community.
• Run paid social media campaigns and optimize performance for maximum reach and engagement.
• Plan and execute digital marketing campaigns to drive brand awareness, website traffic, and lead generation.
• Develop high-quality visual and written content for social media, email marketing, and blog posts.
• Collaborate with content creators, designers, videographers, and influencers to enhance content quality.
• Utilize SEO strategies to improve organic reach and website ranking.
• Monitor key performance indicators (KPIs) for social media and digital campaigns.
• Prepare monthly reports on engagement, reach, and ROI.
• Use tools like Google Analytics, Meta Business Suite, and social media insights to track performance and make data-driven improvements.
• Identify and collaborate with influencers and brand ambassadors to amplify reach.
• Manage online reputation, respond to reviews, and foster positive brand interactions.
• Plan and manage Google Ads, Facebook Ads, and Instagram Ads to maximize ROI.
• Implement retargeting strategies to improve conversions.
• Stay updated on digital marketing trends and competitor activities.

Requirements

• Candidates should possess an HND or Bachelor's Degree
• Proven experience in digital marketing and social media management (minimum 2-3 years).
• Strong knowledge of social media platforms, content creation, and advertising tools.
• Proficiency in Canva, Adobe Suite, Google Analytics, Meta Ads Manager, and other digital tools.
• Excellent copywriting and communication skills.
• Ability to analyze data and adjust strategies accordingly.
• Creativity, adaptability, and a passion for staying ahead of digital trends.

Preferred Skills:

• Experience in e-commerce marketing or food/QSR industry is a plus.
• Knowledge of email marketing (Mailchimp, Klaviyo, or HubSpot).
• Video editing and graphic design skills are an advantage.

Salary
N350,000 - N450,000 / Month.

Application Closing Date
5th April, 2025.

How to Apply
Interested and qualified candidates should send their CV to: hr@khenpro.com using the Job Title as the subject of the email.