Lopterra Services Limited - Our client stands out as one of the most competitive renewable energy and power systems firms in Nigeria. By working with this esteemed organisation, you will encounter a diverse range of learning experiences and challenges that will foster your professional development. and becoming part of a passionate community of professionals dedicated to transforming the way the world is powered.
They are recruiting to fill the position below:
Job Title: Marketing and Communication Officer (Fully onsite)
Location: Ikeja, Lagos
Employment Type: Full-time
Job description
We are seeking a dynamic and creative individual to develop and execute marketing strategies that enhance brand visibility, drive engagement, and generate leads.
This role involves managing digital campaigns, creating compelling content, overseeing social media platforms, and executing both digital and traditional marketing initiatives.
The ideal candidate will have a strong background in content creation, video editing, and marketing campaign management, particularly in the renewable energy sector, including solar energy solutions, UPS systems, and MEP services.
Responsibilities
Develop and implement digital marketing campaigns across various platforms (website, social media, email newsletters, etc.) to drive engagement, lead generation and brand awareness.
Create, manage and optimize interactive social media accounts, including content creation, scheduling and reporting.
Create high-quality content that tells the company’s brand story, focusing on solar energy solution, UPS solutions and MEP services.
Create and share stories that resonate with target audiences, focusing on sustainability, renewable energy solutions, and innovation.
Write compelling copy for websites, blogs, newsletters, product brochures, press releases and other marketing collateral.
Ensure all content aligns with the company’s messaging, tone and target audience. Video Editing & Production:
Use video editing tools to produce engaging videos that highlight products, services and company initiatives.
Manage the video production process, from concept creation to final edit, ensuring high quality output that aligns with brand standards.
Plan and execute traditional marketing initiatives, including print advertising, direct mail, brochures, flyers and posters.
Oversee, plan and successfully execute exhibitions/marketing events, product launches, webinars, community outreach events and trade shows to increase brand visibility.
Work closely with the Web and IT Administrator to ensure the website is optimized for both content and user experience.
Help implement SEO strategies and maintain website content update
Assist in the creation of business proposals for clients and stakeholders. This includes writing, editing and ensuring proposals align with company capabilities, services and the needs of the client.
Collaborate with the sales team to craft compelling proposals that help secure new business and opportunities.
Provide input into bid documents and presentations.
Monitor industry trends and competitor activities to stay ahead of the curve. • Track and analyse digital marketing performance using analytics tools, providing regular reports on KPIs and recommending improvements.
Build relationships with media outlets, bloggers, and influencers to help amplify the company’s message.
Handle internal and external communications, including company announcements, updates, and PR campaigns.
Qualifications
Bachelor’s degree in Marketing, Communications, Public Relations or related field.
Minimum of 1 year of experience in marketing, communications preferably within the renewable energy, technology or engineering sectors.
Strong proficiency in digital marketing tools (Google Analytics, social media platforms, email marketing tools, etc.), content creation and video editing.
Excellent copywriting, editing and communication skills in English.
Proficient in video editing software (Adobe Premiere Pro, Final Cut Pro, Capcut or similar).
Knowledge of SEO best practices and website management.
Ability to work collaboratively in a fast-paced, dynamic environment.
Strong project management and organizational skills.
Why You Should Work with our Client:
Career Growth & Development: They invest in their people through continuous training, mentorship programs, and opportunities for career advancement in the fast-growing renewable energy sector.
Innovative & Cutting-Edge Solutions: Join a company that embraces the latest technologies in solar energy, UPS solutions, and MEP services, providing innovative solutions to meet global energy needs.
Collaborative & Inclusive Culture: Work in a supportive environment where teamwork, diversity, and creativity thrive. Your ideas and contributions will be valued and recognized.
Impact-Driven Mission: Be part of a company that is actively driving the transition to clean, renewable energy. Your work will contribute to reducing carbon footprints and promoting sustainability.