Digital Marketer / Content Developer at Pause Factory Resources

Pause Factory Resources Limited, a Management Consulting Firm, is recruiting to fill the position below:

Job Title: Digital Marketer / Content Developer

Location: Ilupeju, Lagos
Employment Type: Full-time

Job Description

• We are currently sourcing for a good and competent Digital Manager/Content Developer.
• The scope of a digital marketer/Content Developer role encompasses a wide range of digital media, including social media, search engines, email, content creation and online advertising.
• The primary goal is to connect with target audiences, drive engagement and achieve business objectives through digital means.
• We are seeking a creative and results-driven Digital Marketer/Content Developer to join our dynamic team.
• The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our company and services.
• This role also includes creating engaging and relevant content across various digital platforms to drive brand awareness, engagement, and lead generation.

Responsibilities

• Develop and execute digital marketing strategies to achieve business goals.
• Create, edit, and publish engaging content for websites, blogs, social media, and email campaigns.
• Manage and optimize social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
• Plan and execute SEO/SEM strategies to increase online visibility and website traffic.
• Monitor and analyze the performance of marketing campaigns using analytics tools and provide insights for improvement.
• Collaborate with design and marketing teams to produce creative and high-quality content.
• Manage paid advertising campaigns across Google Ads, social media, and other digital platforms.
• Stay updated with the latest digital marketing trends, tools, and best practices.
• Conduct market research to identify new opportunities and target audiences.
• Develop and manage email marketing campaigns to nurture leads and engage customers.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• Proven experience in digital marketing and content development.
• Proficiency in digital marketing tools (Google Analytics, SEO tools, social media management tools).
• Strong understanding of SEO, SEM, and PPC advertising strategies.
• Excellent written and verbal communication skills.
• Creative thinking with a strong eye for detail.
• Ability to manage multiple projects and meet deadlines.
• Experience with content management systems (e.g., WordPress).
• Graphic design skills (e.g., Canva, Adobe Creative Suite) are a plus.
• Knowledge of email marketing platforms (e.g., Mailchimp, HubSpot).
• Strong analytical skills to assess campaign performance and optimize results.

Preferred Qualifications:

• Certifications in Digital Marketing (Google Ads, HubSpot, Facebook Blueprint, etc.).
• Basic knowledge of HTML/CSS and web design principles.
• Experience in video editing and multimedia content creation.

Salary
Competitive and negotiable.

Application Closing Date
14th February, 2025.

How to Apply
Interested and qualified candidates should send their CVs to: [email protected] using the job title as the subject.