Digital Marketer at GKT Consults Limited

The Company GKT Car Rentals is a contemporary transport/logistics management solution provider with core competence in the provision of short term car rental and long term car leasing solutions. We have developed competence and generated a degree of pedigree in the provision of short/long term car hire services, driver management services and fleet management services.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Lagos , Lagos,
Employment Type: Contract

Job Brief

• The GKT Group isa dynamic and results-driven Digital Marketer to work with us. As a Digital Marketer, you will be responsible for developing, implementing, and managing our digital marketing campaigns across various channels.
• You will play a crucial role in enhancing brand awareness, driving online traffic, and generating leads and conversions. The ideal candidate is a creative thinker with a strategic mindset and a passion for staying abreast of industry trends.

Responsibilities

• Develop and implement a Digital marketing strategy and framework to support the groups long term marketing objectives.
• Develop and implement effective digital marketing strategies to achieve business objectives.
• Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook, Instagram, and LinkedIn.
• Conduct market research to identify target audiences and trends, ensuring campaigns are tailored for maximum impact.
• Create engaging content for online platforms, including social media, blogs, and email campaigns.
• Monitor and analyze the performance of digital marketing initiatives using various analytics tools, providing regular reports and insights.
• Collaborate with cross-functional teams to integrate digital marketing efforts with overall marketing and business objectives.
• Respond to enquiries on all digital channels
• Implement digital marketing strategies that guarantees improved awareness and conversion
• Support our long term marketing strategies through digital channels.

Requirements
Educational Qualification:

• Bachelor's degree in Marketing, Business, or a related field.

Experience:

• Proven experience in digital marketing, with a track record of successful campaigns. Experience in B2B or B2C marketing is a plus.

Technical Skills:

• Proficiency in using digital marketing tools and platforms, such as Google Ads, Facebook Business Manager, and email marketing software.
• Strong understanding of SEO, SEM, and social media marketing best practices.
• Familiarity with web analytics tools (e.g., Google Analytics) to analyze campaign performance.
• Creativity: Ability to think creatively and develop innovative campaigns to engage target audiences.
• Communication Skills: Excellent written and verbal communication skills. Ability to create compelling and persuasive content.
• Analytical Skills: Strong analytical skills to interpret data and metrics, providing insights for campaign optimization.
• Adaptability: Ability to adapt to changes in a fast-paced digital environment and stay updated on industry trends.
• Team Player: Collaborative mindset with the ability to work effectively in cross-functional teams.
• If you are a motivated and results-oriented digital marketer looking to make a significant impact, we invite you to apply and contribute to our dynamic marketing team.

Application Closing Date
10th February, 2025.

Method of Application
Interested and qualified candidates should send their CV and application to: [email protected] using the job title as the subject of the mail.