Insights & Data Analytics Manager at FrieslandCampina WAMCO Nigeria Plc

FrieslandCampina WAMCO Nigeria PLC is a unique multinational FMCG & B2B company aiming to stay successful in an ever-changing and increasingly complex world. We are unique because our suppliers, the farmers, are also our owners. Since we own the entire supply chain, from grass to glass, we can guarantee the high quality of all our products. As we work in highly competitive markets, we need to be agile while balancing all interdependencies inside and outside our company. Next to a supply-driven business, our portfolio consists of many strong commercial brands all over the world.

We are recruiting to fill the position below:

Job Title: Insights & Data Analytics Manager

Job number: 55262
Location: Lagos, Nigeria
Employment type: Full-Time
Category: Sales and Marketing

Job Description
Input in Strategic Presentations:

• Consistent support for the marketing team with Data & Analytics to answer business questions for strategic reports and presentations (12Q, Phoenix, 10-year projection, etc.) through the triangulation of the data sources.

Data Driven Decision Making:

• Champion the coordination and execution of the DDDM Learning Journey (webinars and masterclasses) for Nigeria; including taking on the lead facilitator role for the 3rd wave. Three waves have been concluded so far.

iSearch Analytics:

• Led the onboarding and training of the commercial team, and drove the adoption & usage of the platform and one-on-one support for platform users in 2023.

Automation of Business Reporting:

• Initiated the automation of business reports in Power BI dashboards to scale the efficiency (reduced manual effort) of reporting; training and support on the use of internal and external data tools & platforms in February 2024.
• Delivery of monthly and quarterly business reports to the commercial team for all business categories – MBR, BPMS, Monthly penetration tracker, etc.

Data tools and Platforms:

• Support the commercial team with access to and navigation of internal and external data tools and platforms – Euromonitor, Kantar WPO, Eeezy portal, CPR/iSearch, etc.

Data Governance:

• Support I.T. business analysts with the DDDM Model evaluation to evaluate and track the Data & Analytics Maturity level for Nigeria (marketing).

Growth Recovery Strategy:

• Support stakeholders with insights to develop strategies for recovering our market share across all our categories – analyzing competitors' strengths, weaknesses, pricing strategies, and market positioning, guiding strategic adjustments.
• Manage Internal sensory tests and analysis to support product development or reengineering, in order to win in trade.

Requirements

• Candidates should possess a B.Sc Degree / HND in relevant fields - Marketing, Social Science, etc.
• Master’s Degree will be an added advantage
• 10+ years in relevant fields in insights and consumer marketing management in FMCG
• Highly developed analytical/conceptual and problem-solving skills to build and present strategies, commercial/marketing plans, financial impact scenarios, and control measures.
• Strong insight background with the ability to make data-driven decisions and convert insights to strategy
• Deep understanding of economic realities of delivering and practical winning ways in a VUCA(Volatile, Uncertain, Complex, and Ambiguous) environment
• Knowledge of regional and cultural nuance in Nigeria
• Proficient in English

What we offer

• A dynamic, challenging, and innovative work environment.
• We believe in nourishing growth and offer training and personal development.
• Competitive remuneration package.

Application Closing Date
Not Specified

How to Apply
Interested and qualified candidates should:
Click here to apply online