Marketing Manager at a Reputable Advisory Company - Workforce Group

WorkForce Group - Our client is a reputable advisory company with years of hands-on experience in SaaS sales across the Nordics, UK, US, and Benelux and Regional Africa helping African SaaS companies scale faster and expand globally by providing sales consultancy, training and international expansion services to African SaaS founders and Head of Sales.

They are recruiting to fill the position below:

Job Title: Marketing Manager

Location: Lagos
Employment Type: Full-time

Job Overview

• As the Marketing Manager, you will play a pivotal role in driving our brand’s visibility and establishing the organization asa trusted partner for SaaS expansion.
• You’ll lead initiatives to generate qualified leads, create compelling content, and coordinate campaigns that resonate with our target audiences.
• Your creative and analytical approach will be essential in developing our marketing strategy, enhancing our digital presence, and optimizing conversion rates.

What You Will Do

• Develop and Execute Marketing Strategy: Design and implement a comprehensive marketing strategy that aligns with our growth objectives across Africa and international markets.
• Lead Generation and Campaign Management: Collaborate with sales to generate qualified leads through targeted campaigns, social media, email marketing, and events.
• Content Creation: Develop and oversee content, including blog posts, whitepapers, case studies, and presentations that highlight Ambridge’s expertise and success stories.
• Social Media Management: Manage social media channels to grow our audience, engage with followers, and build Ambridge’s brand as a thought leader in SaaS expansion.
• CRM Management and Reporting: Track, analyze, and report on marketing activities, using CRM and analytics tools to optimize and adjust strategies for the best results.
• Event Planning: Coordinate and manage events, webinars, and speaking engagements that position Ambridge as a leader in SaaS sales and consultancy.
• Brand Consistency: Ensure that all marketing communications maintain a consistent voice, tone, and message that reflects Ambridge’s mission and values.

Who You Are

• Possess a Bachelor's Degree
• Experience: 3+ years in a marketing role, preferably within the SaaS or technology industry.
• Strategic Thinker: You have experience developing and executing multi-channel marketing strategies that deliver measurable results.
• Content-Driven: Strong ability to create engaging content that appeals to B2B audiences, with exceptional writing and editing skills.
• Analytical: Proficient in using CRM tools, Google Analytics, and other marketing software to track KPIs and optimize campaigns.
• Collaborative: You thrive working cross-functionally with sales teams and are skilled at aligning marketing initiatives with sales objectives.
• Adaptable and Self-Motivated: Comfortable in a fast-paced, dynamic environment with the ability to work independently and think creatively.
• Detail-Oriented: Excellent project management skills, with the ability to prioritize and complete tasks on time.

What We Offer

• Competitive salary (N180,000 Monthly Gross) and benefits
• Opportunity to be part of a pioneering company and gain deep insights into the SaaS industry
• Collaborative and innovative work environment
• Access to a co-working space in Ikeja for a conducive work setting
• Potential for professional growth and development.

Application Closing Date
28th November, 2024.

How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.