Human Capital Partners (HCP) is a professional services firm specializing in the provision of HR consulting services covering the entire spectrum of the Human Resources value chain. HCP is the successor firm of the erstwhile Executive Selection and Training Services group of KPMG in Nigeria.
We are recruiting to fill the position below:
Job Title: Business Development Manager
Location: Lagos
Employment Type: Full-time
Job Description
The BDM is responsible for performance across all specific channels in assigned Territory or area.
He/she is expected to deliver on overall objectives as set or assigned by the Country Manager (CM) in line with regional sales and volume objectives of the Company.
Responsibilities
Optimizes company investment by working closely with Distributors sales organization to embed world class tools and processes.
Execute company’s &CM and Sales objectives, POP Management, merchandising and promotions management.
In collaboration with Distributors sales team track and monitor sales target, contact and coverage, Retail expansion, Range stocking in channels/channel.
Implement/execute all cycle instructions by deploying and cascading in assigned Territory/Area.
Monitor and track competition activity by proactively communicating and initiating counter measures and ensuring zero volume loss to the company.
Sells propositions to motivate the trade/channel utilizing a structured process which includes effective planning and preparation.
Achieved assigned budget targets and supports current initiatives.
Achieve the volume and value objectives of the assigned territory/Area network within budget, time and policy parameters through efficient control of the distributor network and staff.
Planning, implementing and monitoring all sales and commercial activities within the assigned territory/area.
New Business development by constantly seeking new opportunities to increase and extend the scope of business operations and Route to Market in line with companys Brand, Category and Customer strategies.
Embed culture of structured daily performance review of AD Sales Team and participate during field visits.
Set up and monitor monthly activity/ promotional calendars specific to channels, with feedback and analysis.
Ensure that the pay for performance principle is adhered to across all channels/channel in assigned territory/area.
Track Stock levels in accordance with target, ensure stock rotation and efficient ordering by SKU.
Report accurate timely information as scheduled and in the defined format in line with key KPI’
Collate, analyze and produce accurate reports on channel activities end to end and propose in depth analysis for corrective actions.
Influences customers with logical reasoning and utilizes a range of tools to support objectives.
Understands rationale behind all activities and can translate it into a compelling selling story.
Conduct constant business reviews with customers on assigned channel/territory.
Conduct daily trade visits alone or accompaniment as necessary, with regular contact reports.
Ensure best in class Visibility and Merchandizing by implementing the in-store guideline.
Monitor and execute monthly activity and promotional calendars specific to the channels in assigned territory/area.
Ensure that all staff have copies of all in-store guidelines, planograms and promotional plans and are trained accordingly.
Conduct regular reviews with the distributor and the sales team, assist them in strategizing with a view to achieving key targets
Suggest training needs based on performance appraisal and joint market visits (on job training and field accompaniment).
Special emphasis on product features and benefits while training the sales team and merchandisers.
Track competitor and trade activities, document and communicate to the Country Manager (CM).
Prepares a monthly business review by delivering effective presentation that commands attention for designated channel/territory to the CM showing performance of all tracked sales and distribution KPIs
Requirements
B.Sc. in Business Administration, Marketing or similar from a recognized University.
7 - 10 years’ experience in sales and in a wide range of FMCG functions with a recognized business.
Strong Operational Knowledge and experience of working with a distributor and key accounts.