Tamak Logistics is a leading delivery service in Lagos, offering fast, reliable, and efficient delivery solutions. We are an indigenously owned private logistics firm. With a primary role of running same day deliveries within Lagos. We are fast transitioning to a digitally inclined business with a network of riders.
We are recruiting to fill the position below:
Job Title: Social Media & Digital Marketing Officer
Location: Lagos
Employment Type: Full-time
Job Summary
We are looking for a vibrant and innovative Social Media & Digital Marketing Officer who is passionate about creating engaging content and has excellent wordplay, copywriting, and design skills.
You will be responsible for managing Tamak Logistics' social media platforms, including Twitter (X), Instagram, Facebook and LinkedIn, while driving growth, engagement, and brand visibility through well-crafted digital campaigns.
Key Responsibilities
Social Media Management:
Manage and grow Tamak's social media accounts by creating daily engaging tweets, replying to mentions, and handling direct messages (DMs).
Post creative and visually appealing designs on Instagram/Facebook 3 times a week to maintain consistent brand presence.
Monitor and report on social media performance, tracking engagement, reach, and growth metrics.
Respond promptly to comments, inquiries, and interactions on all platforms.
Content Creation:
Develop compelling social media content that aligns with Tamak's brand voice and target audience.
Create a content calendar to share periodic updates and plans for social media activities.
Create copies that are witty, engaging, and optimized for use on different platforms.
Utilize basic graphic design tools (e.g., Canva, Adobe Photoshop, GIMP) to produce eye-catching visuals for posts, stories, and ads.
Digital Marketing & Ads:
Plan and execute digital marketing campaigns to boost brand awareness and customer acquisition.
Optimize the company’s visibility through paid social media ads (Facebook, Instagram, Twitter) and Google Ads.
Identify opportunities for branding partnerships and collaborations to increase brand exposure.
Analyze and optimize campaign performance to maximize ROI and meet marketing objectives.
Qualifications & Skills
Educational Qualification: A Degree in Marketing, Business, Communications, or a related field (or equivalent work experience).
1 - 5 years proven experience in media, marketing, and sales roles, with a track record of achieving goals.
Creativity: A sharp mind for creating content that resonates with an audience and strengthens brand identity.
Copywriting: Excellent writing skills with a flair for wordplay and crafting engaging messages.
Graphic Design: Ability to design basic yet attractive visuals using tools like Canva, PIXLR, Adobe Photoshop, etc.
Social Media Savvy: Solid understanding of social media platforms, especially Twitter and Instagram, and how to grow and engage an audience.
Basic Digital Marketing Knowledge: Experience with running social media ads and optimizing campaigns via Google Ads.
Communication Skills: Strong command of English, both written and spoken.
Attention to Detail: Ability to manage multiple tasks and ensure the quality of content before posting.
Requirements:
Must be a resident of Lagos, Nigeria.
Experience in managing social media accounts or previous work in a similar role is a plus.
Salary
N70,000 - N100,000 Monthly.
Application Closing Date
15th November, 2024.
Method of Application
Interested and qualified candidates should send their Resume, a brief Cover Letter, and samples of their Work (social media accounts managed, copywriting samples, or graphic designs) to: [email protected] using "Social Media & Digital Marketing Officer" as the subject of the mail.