Social Media Manager / Content Creator at Your Favorite HR Guide

Your Favorite HR Guide is recruiting suitably qualified candidates to fill the position below:

Job Title: Social Media Manager / Content Creator

Location: Lekki Phase 1, Lagos
Employment Type: Full-time

Job Description

• We are seeking a highly motivated and creative Content Creator to develop and execute content strategies that drive engagement and brand awareness.
• The ideal candidate will be adept at creating high-quality content across various platforms, including social media, blogs, videos, and more.
• This role requires a blend of creativity, strategic thinking, and technical skills to produce compelling content that resonates with our audience.

Key Responsibilities

• Develop and implement comprehensive social media strategies aligned with the company’s marketing goals and objectives.
• Conduct market research to identify current trends and audience preferences.
• Create a content calendar and plan the distribution of content across various social
• Produce engaging, high-quality content (text, image, and video) for social media channels.
• Collaborate with graphic designers, photographers, and videographers to create compelling visual content.
• Write copy for social media posts, ensuring it aligns with the brand’s voice and messaging.
• Monitor and respond to comments, messages, and reviews on social media platforms.
• Foster a positive community and manage online interactions with followers.
• Plan and execute social media campaigns, including paid advertising campaigns.
• Track campaign performance and analyze metrics to measure success.
• Optimize campaigns based on performance data to maximize ROI.
• Use analytics tools to monitor social media performance and generate regular reports.
• Identify areas for improvement and recommend actionable insights.
• Stay updated with the latest social media best practices and technologies.
• Work closely with the marketing team to ensure social media efforts are integrated with broader marketing strategies.
• Coordinate with other departments (e.g., sales, customer service) to align social media activities with overall company goals.

Qualifications

• Proven 2 years plus of experience as a social media manager /content creator
• Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva) and video editing software.
• Strong understanding of social media platforms and their respective audiences (Facebook, Twitter, Instagram, LinkedIn, YouTube, etc.).
• Ability to work independently and as part of a team.
• Strong organizational skills and attention to detail.
• Creative thinking and problem-solving skills.
• A basic understanding of SEO principles is a plus.

Application Closing Date
14th July, 2024.

How to Apply
Interested and qualified candidates should send their Resumes and Cover Letter to: [email protected] using "Content Creator Application" as the subject of the mail.