Mopheth Group is a dynamic and innovative conglomerate with a diverse portfolio of subsidiaries, including cutting-edge telemedicine services, healthcare solutions, and retail enterprises. Our mission is to improve lives through accessible, high-quality services and products across Africa.
We are recruiting to fill the position below:
Job Title: Marketing Strategist
Location: Lagos
Employment Type: Full-time
Position Overview
We are seeking a talented Marketing Strategist to lead our marketing initiatives and drive growth across all subsidiaries; an experienced and visionary Marketing Strategist to develop and implement comprehensive marketing strategies for all subsidiaries within the Mopheth Group.
The ideal candidate will have a strong background in healthcare marketing, particularly in telemedicine, and a proven track record of promoting services and products in Africa. This role requires a creative and analytical thinker who can expand and promote products, reaching diverse audiences through innovative marketing campaigns.
Job Functions / Responsibilities
Develop and execute marketing strategies to drive growth and brand awareness for all Mopheth Group subsidiaries.
Conduct market research to identify target audiences, emerging trends, and competitive landscape.
Collaborate with product development teams to align marketing strategies with product launches and enhancements.
Oversee the development of marketing materials, including websites, brochures, and promotional content.
Analyze and report on the effectiveness of marketing campaigns, using data to inform future strategies.
Lead and mentor a team of marketing professionals, fostering a culture of creativity and collaboration.
Build and maintain relationships with key stakeholders, including healthcare professionals, partners, and customers.
Qualifications
Bachelor's Degree in Marketing, Business Administration, or a related field.
Minimum of 5 years of experience in marketing, with a focus on healthcare and telemedicine.
Proven track record of successfully launching and promoting products and services in Africa.
Strong understanding of digital marketing channels and strategies.
Excellent communication and interpersonal skills.
Ability to think strategically and creatively to solve complex marketing challenges.
Experience with market research, data analysis, and reporting.
Familiarity with healthcare regulations and compliance in Africa is a plus.
Preferred Experience:
Experience working with telemedicine companies and promoting healthcare apps.
Background in retail marketing is an advantage.
Proven ability to grow user bases and increase engagement through targeted marketing efforts.
Ability to market healthcare apps and telemedicine services effectively.
Proven success in expanding and promoting products to reach different audiences.
Experience providing online healthcare solutions and facilitating patient-doctor consultations over the internet.
Demonstrated ability to help register over 500 users for a new product or service.
Why Join Mopheth Group?
Opportunity to work with a diverse and innovative team.
Make a significant impact on healthcare accessibility and quality in Africa.
Competitive salary and benefits package.
Professional development and growth opportunities.
Application Closing Date
15th June, 2024.
How to Apply
Interested and qualified candidates should send their resume, cover letter, and portfolio showcasing relevant works to: [email protected] copy: [email protected] using "Marketing Strategist Application" as the subject of the mail.
Note: Join us at Mopheth Group and be part of a mission-driven organization dedicated to transforming lives through innovation and excellence in healthcare and beyond. We look forward to welcoming a passionate and skilled Marketing Strategist to our team!