Social Media Manager at Chem Health and Diagnostics Centre

Chem Health and Diagnostics Centre is a technologically driven world-class medical testing facility that offers a wide range of medical laboratory and radio diagnostic testing. We provide timely, accurate and reliable results to our patients, giving them health assurance.

We are recruiting to fill the position below:

Job Title: Social Media Manager

Location: Abuja
Employment Type: Full-time

Job Duties

• Review social media channels for any overnight activity, including comments, messages, and mentions and fill in your report. 
• Engage with followers by responding to comments, messages, and inquiries in a timely and professional manner.
• Monitor industry news and trending topics to identify opportunities for relevant and timely content.
• Create and schedule social media posts for the remainder of the day, ensuring a consistent presence across platforms.
• Collaborate with internal teams to gather content ideas, news updates, and patient testimonials for upcoming posts.
• Conduct keyword research and optimize social media content for search engine visibility and discoverability.
• Review the day's social media performance metrics, including engagement, reach, and audience growth.
• Analyze data to identify trends, insights, and areas for improvement in content strategy and audience engagement.
• Kickstart the week with a team meeting to discuss upcoming content, campaigns, and priorities.
• Review the content calendar for the week and make adjustments as needed based on current events or industry trends.
• Plan and schedule social media posts for the week ahead, ensuring alignment with overall marketing objectives.
• Conduct a weekly performance review to assess the success of social media campaigns and content initiatives.
• Compile a weekly report summarizing key metrics, achievements, and areas for improvement.
• Brainstorm ideas for future content and campaigns based on insights gathered throughout the week.

Responsibilities

• Develop and execute social media strategies to enhance brand visibility, engagement, and reach within the medical/health industry.
• Create compelling and informative content for various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
• Monitor social media channels for trends, discussions, and relevant news related to the medical/healthcare industry.
• Manage the social media content calendar, ensuring timely and consistent posting of content that aligns with company goals and objectives.
• Engage with followers, respond to comments, and address inquiries or concerns in a timely and professional manner.
• Collaborate with internal teams, including marketing, communications, and healthcare professionals, to develop content and campaigns that resonate with our target audience.
• Analyze social media metrics and performance data to evaluate the effectiveness of campaigns and make data-driven recommendations for improvement.
• Stay up-to-date on industry trends, best practices, and emerging technologies in social media marketing and healthcare communication.

Salary Range
N100,000 - N150,000 / month.

Application Closing Date
16th June, 2024.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.