Social Media Officer at an Event Design, Consultation and Management Company - Fadac Resources and Services Limited

Fadac Resources and Services Limited - Our client is a full-service event design, consultation and management company.

Due to expansion, they are recruiting to fill the position below:

Job Title: Social Media Officer

Location: Lagos
Employment Type: Full-time

Key Responsibilities

• Develop and execute social media marketing strategies to reach target audiences, build brand presence, and drive engagement for the organization
• Collaborate with the marketing team to align social media initiatives with overall marketing objectives and campaign calendars.
• Create compelling and visually appealing content for social media channels, including posts, stories, videos, graphics, and other multimedia assets.
• Curate user-generated content, industry news, trends, and relevant resources to maintain a consistent and relevant social media presence.
• Monitor social media platforms, engage with followers, respond to comments and messages, and foster positive interactions with the audience.
• Manage online communities, forums, and groups related to events, networking, and industry discussions to enhance brand credibility and relationships.
• Plan and execute social media campaigns, contests, promotions, and partnerships to drive awareness, traffic, and conversions.
• Utilize social media advertising, influencers, and analytics tools to optimize campaign performance, reach target audiences, and achieve desired outcomes.
• Track and analyze key social media metrics, such as engagement rates, reach, impressions, click-through rates, and conversions, to evaluate campaign effectiveness.
• Prepare regular reports, insights, and recommendations based on data analysis to improve social media tactics, content quality, and audience targeting.
• Monitor online brand mentions, reviews, and feedback, and respond promptly to customer inquiries, complaints, and reputation management issues.
• Implement crisis communication strategies, address negative feedback, and uphold brand integrity and professionalism in social media interactions.

Requirements

• Bachelor's Degree in Marketing, Communications, Digital Media, or related field
• Proven experience in social media management or digital marketing, with a minimum of 5 years in a similar role.
• Proficiency in social media platforms, analytics tools, and scheduling apps Creative flair, storytelling skills, and visual content creation abilities
• Strong written and verbal communication skills, with attention to detail
• Knowledge of current industry trends, best practices, and emerging technologies in social media marketing.

Application Closing Date
13th June, 2024.

How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.