Posted on Mon 27th May, 2024 - hotnigerianjobs.com --- (0 comments)
IBIC Holdings is an investment firm with primary engagement in real estate development & brokerage and facility management. Our interests also cut across farming (poultry, piggery, plantation, snail & fish farming), logistics & haulage as well as cleaning & fumigation services.
We are recruiting to fill the position below:
Job Title: Digital Marketer
Location: Lekki, Lagos
Employment Type: Full-time
Job Overview
We are looking for a highly skilled Digital Marketer with strong content creation and graphic design abilities.
The ideal candidate will have a talent for designing compelling content, developing effective marketing strategies, and analyzing performance metrics to optimize campaigns.
This role is crucial in enhancing our online presence and achieving our business goals.
Key Responsibilities
Strategy Development: Develop and implement digital marketing strategies to meet business objectives.
Content Creation: Design and create engaging content for websites, blogs, social media, email campaigns, and other digital channels.
Graphic Design: Produce highquality graphics and visual content that align with the brand’s aesthetic and marketing goals.
Social Media Management: Manage and grow the company’s social media presence. Create, schedule, and monitor posts across various platforms.
SEO and SEM: Optimize content for search engines and manage payperclick (PPC) advertising campaigns to drive traffic and conversions.
Email Marketing: Develop and execute email marketing campaigns, including newsletters and promotional emails. Manage subscriber lists and analyze campaign performance.
Analytics and Reporting: Track and analyze digital marketing metrics using tools like Google Analytics. Generate reports and provide insights for campaign optimization.
Customer Engagement: Develop strategies to engage and retain customers, improving customer experience and loyalty through personalized marketing.
Marketing Automation: Implement and manage marketing automation tools to streamline processes and enhance efficiency.
Collaboration: Work closely with other departments, including sales and product development, to align marketing strategies with overall business goals.
Market Research: Conduct market research to identify trends, opportunities, and the competitive landscape. Use insights to inform marketing strategies.
Brand Management: Ensure consistency in the company’s brand voice and messaging across all digital channels. Maintain and enhance the brand’s online reputation.
Budget Management: Manage the digital marketing budget, allocating resources efficiently and monitoring spending to ensure costeffectiveness.
Qualifications
Bachelor's Degree in Marketing, Communications, Graphic Design, or a related field is preferred.
Minimum of 3 years of experience as a Digital Marketer or in a similar role, with a strong portfolio showcasing content creation and graphic design skills.
Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Strong understanding of digital marketing concepts, including SEO, SEM, social media marketing, email marketing, and marketing automation.
Excellent analytical skills and experience with tools like Google Analytics.
Creative thinker with the ability to design visually appealing and engaging content.
Strong communication and interpersonal skills.
Ability to manage multiple projects and meet deadlines in a fastpaced environment.
Experience with marketing automation tools and CRM systems is a plus.
Application Closing Date
1st June, 2024.
How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.