Brand Management Specialist at eMedicStore

eMedicStore is an online specialised marketplace for pharmaceutical and medical products. We harness the power of technology to deliver innovative, convenient and affordable online goods and services to consumers. We understand the importance of supply chain in delivering quality healthcare. We are driven by the goal of making healthcare affordable and available.

We are recruiting to fill the position below:

Job Title: Brand Management Specialist

Location: Lagos
Employment Type: Full Time

Job Summary

• The Brand Manager at eMedic Technologies Inc. will spearhead our marketing efforts by designing innovative no-code web pages and landing pages, crafting compelling written content, and producing and editing audio podcasts.
• This role combines creative design, content creation, and strategic marketing to enhance our brand’s presence and engage our diverse stakeholders effectively.

Responsibilities and Duties

• Design and deploy visually appealing no-code web pages and landing pages.
• Develop and manage a cohesive branding strategy across all digital platforms.
• Write, edit, and curate engaging content for various marketing channels.
• Produce and edit high-quality audio content for our series of health-tech podcasts.
• Conduct market research to stay ahead of industry trends and audience preferences.
• Collaborate with the sales and product teams to align marketing strategies with business goals.
• Monitor and analyze the performance of marketing campaigns and adjust strategies as needed.
• Manage social media platforms, ensuring consistent and impactful brand messaging.
• Oversee the creation and distribution of press releases and email marketing campaigns.
• Utilize SEO best practices to increase digital content visibility and audience engagement.
• Develop promotional materials and brand merchandise.
• Coordinate with external agencies and vendors to ensure project timelines and quality standards are met.
• Train and guide team members on brand voice and customer engagement strategies.
• Plan and execute webinars and online events to promote brand awareness and product knowledge.
• Manage budget allocations for branding and marketing initiatives.
• Track and report on competitor activities and market dynamics.
• Facilitate customer feedback collection and integrate insights into brand strategies.
• Ensure all brand activities comply with legal and ethical standards.
• Lead crisis management efforts related to brand perception as needed.
• Foster partnerships with influencers and other strategic partners to amplify brand reach.

Qualifications and Skills

• Bachelor’s Degree in Marketing, Communications, or related field.
• Proven experience in brand management, digital marketing, and content creation.
• Skilled in using no-code platforms for creating web and landing pages.
• Excellent writing, editing, and verbal communication skills.
• Proficiency in audio editing software and podcast production.
• Strong analytical skills and experience with SEO and web analytics tools.
• Creative thinker with the ability to work in a fast-paced, evolving environment.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.