Posted on Tue 14th May, 2024 - hotnigerianjobs.com --- (0 comments)
FoodCourt is a food delivery network. Our business model is centered around FAST and affordable deliveries handled with utmost care.
We are recruiting to fill the position below:
Job Title: Head of Marketing & Brand Strategy
Location: Lagos
Employment Type: Full-time
Job Summary
We are seeking an experienced and skilled Head of Marketing & Brand Strategy to lead our marketing team and drive brand growth.
The successful candidate will be an expo
sed, creative, and out-of-the-box thinker with a proven track record of bringing together partnerships and collaborations, closing deals, and negotiating effectively. They will develop and execute marketing strategies, build and maintain our brand identity, and collaborate with cross-functional teams to drive business growth.
The ideal candidate will have strong leadership and communication skills, and the ability to think creatively and strategically.
Job Description
Develop and execute marketing strategies to drive brand growth and customer engagement
Lead a high-performing marketing team, including marketing managers, designers, and copywriters
Build and maintain our brand identity and messaging across all channels
Collaborate with cross-functional teams, including sales, product, and operations, to drive business growth
Analyze marketing metrics and data to optimize marketing strategies and improve performance
Manage marketing budget and resources to achieve business objectives
Develop and execute creative product placements and out-of-the-box marketing strategies
Bring together partnerships and collaborations to drive brand growth and customer engagement
Negotiate and close deals with partners and vendors
Secure sponsorships and partnerships to drive brand growth and revenue
Develop and execute influencer marketing strategies to reach new audiences
Build and maintain relationships with key stakeholders, including investors, partners, and vendors
Requirements
5+ years of experience in Marketing/Advertising, preferably in the food service, hospitality, or entertainment industry
Proven track record of success in developing and executing marketing strategies
Strong leadership and team management skills
Excellent communication, creative, and problem-solving skills
Ability to analyze data and make data-driven decisions
Strong understanding of the Nigerian market and consumer behaviour
Bachelor's Degree in Marketing, Communications, or a related field
Experience with marketing automation and analytics tools
Nice to Have:
Experience with creative product placements and out-of-the-box marketing strategies
Ability to build a successful community around the FoodCourt brand
Understanding of how to appeal to our target audience of people with extra disposable income
A "cool" and charismatic personality that aligns with our brand values
Success Metrics:
Achieve marketing targets and KPIs, including brand awareness, customer engagement, and conversion
Build and maintain a high-performing marketing team
Develop and maintain a strong brand identity and messaging across all channels
Achieve a high & consistent satisfaction rating from customers and stakeholders
Successfully bring together partnerships and collaborations to drive brand growth and customer engagement
Close deals and negotiate effectively with partners and vendors
Secure sponsorships and partnerships to drive brand growth and revenue
Application Closing Date
Not Specified.
Method of Application
Interested and qualified candidates should send their Resume and a Cover Letter to: [email protected] using the Job Title as the subject of the email.