Marketing Manager at Agary Pharmaceutical Limited

Agary Pharmaceutical Limited was established in 1992 as a national marketing company that specializes in the importation and distribution of medical and hospital consumables. In 2008, the company diversified into local manufacturing of drugs and till date, our commitment and drive has propelled our growth to a world class facility. We specialize in Hospital Consumables, Medical Equipment, Drug Manufacturing, quality German Supplements (Queisser) and Raw Materials for Drug Manufacturing. From working with small businesses to big conglomerates, Agary Pharmaceutical Limited works round the clock to meet the needs of the healthcare sector by providing easy access to internationally certified quality products that assist in rendering effective healthcare services.

We are recruiting to fill the position below:

Job Title: Marketing Manager

Location: Lagos
Employment Type: Full-time

Role Purpose

• The Marketing Manager will be responsible for developing and executing strategic marketing plans to drive brand awareness and maximize sales of our pharmaceutical products.
• The position will collaborate with cross-functional teams, including sales to ensure effective implementation of marketing strategies.
• This role requires a deep understanding of the pharmaceutical industry, excellent communication skills, and a proven track record of successful marketing campaigns.

Key Responsibilities

• Develop strategies and tactics to boost the company’s reputation and drive qualified traffic.
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
• Evaluate and optimize marketing and pricing strategies
• Keep informed of marketing strategies and trends, analyze market trends and prepare forecasts
• Coordinate marketing strategies with the sales, financial and production department
• To maintain and improve product knowledge of the sales team and sales managers and to continually update knowledge on the product, competitors and therapeutic area
• Maintain relationships with important clients by making regular visits, understanding their needs and anticipating new marketing opportunities
• Monitor competition (acquisitions, pricing changes and new products and features).
• Responsible for overseeing market surveys/Research and sales trends reviews while effectively utilizing available market intelligence tools to identify purchase patterns, sales performance and market dynamics
• Regular fieldwork with representatives, monitoring marketing plans (brand plans), identifying opportunities and gaining market intelligence
• Oversee branding, advertising and promotional campaigns
• Generate new business leads
• Prepare and present monthly, quarterly and annual reports to senior management
• Brainstorm market penetration ideas with senior management
• Promote our brands at conferences and major industry-related events.

Qualifications

• B.Pharm or B.Sc. in Life Sciences or related courses; (MBA is an added advantage)
• Minimum of eight (8) years of experience in marketing roles within the pharmaceutical, manufacturing or healthcare industry
• Proven track record of developing and implementing successful marketing strategies and campaigns
• In-depth knowledge of the pharmaceutical industry, including regulatory guidelines, market dynamics, and competitive landscape
• Strong analytical and problem-solving skills, with the ability to interpret data and market research to make informed decisions
• Excellent written and verbal communication skills, with the ability to effectively present and communicate complex concepts
• Strong leadership and team management skills, with the ability to inspire and motivate a team towards achieving common goals
• Proficiency in marketing software and tools, as well as digital marketing platforms
• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously
• Strong attention to detail, organizational skills, and the ability to meet tight deadlines

Application Closing Date
9th June, 2024.

Method of Application
Interested and qualified candidates should:
Click here to apply online

Note: Only shortlisted candidates will be contacted.