Search Engine Optimization (SEO) Specialist at DuoTech HR Consulting

At DuoTech HR Consulting, we understand that the success of any organization lies in its people. We are a leading HR Tech company dedicated to empowering businesses with innovative solutions and cutting-edge technology to transform their human resources practices. With years of expertise in the HR industry, we have a deep understanding of the challenges faced by businesses today. We believe that every company, regardless of its size or industry, deserves access to top-tier HR solutions that drive growth, improve employee engagement, and maximize productivity.

We are recruiting to fill the position below:

Job Title: Search Engine Optimization (SEO) Specialist

Location: Central Business District, Abuja (FCT)
Employment Type: Full-time

Job Responsibilities

• Plan, execute, and optimize marketing campaigns across various channels, including digital, social media, email, and traditional advertising, ensuring a cohesive and impactful brand message.
• Develop compelling and engaging content for campaigns, advertisements, and promotions that resonate with the target audience and align with the brand voice.
• Utilise analytics tools to measure and analyse campaign performance, extracting valuable insights to refine and enhance future marketing strategies.
• Implement segmentation strategies to target specific customer demographics, behaviors, and preferences, maximizing the impact of marketing efforts.
• Partnership Management: Collaborate with internal and external stakeholders, including influencers and affiliates, to amplify the reach of marketing campaigns and optimise partnerships for mutual benefit.
• Research and facilitate partnerships with external stakeholders to promote and saturate the Nigerian market with new products.
• Brand Awareness: Work towards enhancing brand awareness through strategic marketing initiatives, ensuring consistency in messaging and branding across all channels.
• Market Research: Stay abreast of industry trends, competitor activities, and customer preferences to inform marketing strategies and identify new opportunities.
• Budget Management: Efficiently manage marketing budgets, ensuring optimal allocation and return on investment for all campaigns.

Job Requirements

• Bachelor's Degree in Marketing, Business, or a related field. A relevant master’s degree is a plus.
• Proven experience (3-5 years) in a similar role within the online betting or gaming industry, demonstrating successful campaign planning and execution.
• Strong understanding of digital marketing channels, SEO, SEM, social media, and email marketing.
• Excellent analytical skills with the ability to interpret data and derive actionable insights.
• Proficiency in marketing automation tools, CRM systems, and analytics platforms.
• Creative mindset with a keen eye for design and messaging that appeals to the target audience.
• Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Ability to adapt to a fast-paced environment and handle multiple projects simultaneously.

Salary
N200,000 Monthly.

Application Closing Date
21st March, 2024.

How to Apply
Interested and qualified candidates should send a copy of thier Resume to: [email protected] using "SEO SPECIALIST" as the subject of the mail.