Social Media/Content Development Manager at EBLA Nigeria

Posted on Fri 01st Nov, 2019 - hotnigerianjobs.com --- (0 comments)

EBLA Nigeria is currently receiving applications for the position mentioned below:

Job Title: Social Media/Content Development Manager

Location: Lagos

Job Brief

We are looking for an experienced, talented, passionate and creative Social media/content development manager to administer our social media accounts and to join our team. As a Social media/content development manager you will be responsible for developing and implementing our Social media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with the Marketing department.
You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.
As a Social media manager/content development manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company's views creatively.
Ultimately, you should be able to handle our social media presence, ensuring high levels of web traffic and customer engagement.

Duties And Responsibilities

Develop, implement and manage our social media strategy
Perform research on current benchmark trends and audience preferences
Define most important social media KPIs
Manage and oversee social media content
Measure the success of every social media campaign
Stay up to date with latest social media best practices and technologies
Use social media marketing tools such as Buffer
Design and implement social media strategy to align with business goals
Set specific objectives and report on ROI
Attend educational conferences
Generate, edit, publish and share engaging content daily (e.g. original texts, photos, videos and news)
Oversee social media accounts’ design (e.g. facebook timeline cover, profile pictures and blog layout)
Suggest and implement new features to develop brand awareness, like promotions and competitions
Communicate with followers in a timely manner and monitor customer reviews
Work with copywriters and designers to ensure content is informative and appealing
Collaborate with Marketing, Sales and Product Development teams
Monitor SEO and user engagement and suggest content optimization
Communicate with industry professionals and influencers via social media to create a strong network
Provide constructive feedback
Adhere to rules and regulations
Present to Senior Management

Requirements And Qualifications

1-2 years of experience as a Social media specialist or similar role
Proven work experience as a Social media manager
Hands on experience in content management
Excellent copy writing skills
Ability to deliver creative content (text, image and video)
Social Media Strategist using social media for brand awareness and impressions
Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
Understanding of SEO, keyword research, Google analytics and web traffic metrics
Knowledge of online marketing channels
Experience with doing audience and buyer persona research
Good understanding of social media KPIs
Familiarity with web design and publishing
Excellent analytical and multitasking skills
Great leadership skills
Critical thinker and problem-solving skills
Team player
Good time-management skills
Great interpersonal, presentation and communication skills
BSc degree in Marketing or relevant field

Application Closing Date
15th November, 2019.

How to Apply
Interested and qualified candidates should send their CV and Cover Letter stating why you think you're the right for for fit this position to: [email protected] or [email protected] using the job title as subject.

Note: Only shortlisted candidates would be contacted.

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