Posted on Thu 03rd May, 2018 - hotnigerianjobs.com --- (0 comments)
United Bank for Africa Plc (UBA) is one of Africa's leading financial institutions, with operations in 19 African countries and 3 global financial centres: London, Paris and New York. From a single country organisation founded in 1949 in Nigeria, UBA has grown to become a Pan-African provider of financial services with over 11 million customers, through close to 1000 business offices and touch points globally.
We are recruiting to fill the vacant position below:
Job Title: Head, Marketing and Corporate Communication-Country Subsidiaries
Deliver marketing campaigns/promos to your subsidiary where they are developed from the center
Evaluate opportunities for partnerships
Engage/appoint Hotshop/Agency to assist with Creative, content production and creative designs of promos based on institutionalized protocol empowerment document
Conduct industry analysis
Coordinate product marketing campaigns to enhance brand visibility
Ensure monthly country Newsletters/Digests as well as Reports are published timely and uploaded unto the intranet within the internal communications focus
Collate and analyze media coverage
Organize and manage corporate events
Manage and monitor engagements on social media sites with the appropriate tools such as the Meltwater
Vet all external communications to ensure conformity with Group Brand profile and standards (Look & Feel) across board.
Ensure Brand Audit visitation to all business offices in-country in maintaining good quality and guiding against brand erosion of all brand collaterals.
Assist with events planning/management to ensure maximum opportunity for communications in the relevant country and across regional geographies
Use of subscribers on our social media platforms within the media networking context to engaging in regular research and maintaining good relationships
Ensure effective product advertising and assist in designing communication plans for launching of new products and services.
Maintain a good understanding of regional and industry trends.
Ensure a strong and reliable working relations with other MCC Leads across Africa on regular basis in developing marketing collaterals
Ensure proper regular and effective communications on all social media platforms
Manage website content and update information on website regularly to keep it fresh
Manage relationships with Media network
Promote products effectively on digital and traditional channels
Ensure zero negative publicity for the brand
Promote REDTV as a tool to getting alignment of the millenials. Scout for local and original REDTV content
Design effective Internal communications strategy to galvanise staff and keep them constantly informed about events, products and other activities
Requirements Education
Minimum of First degree, preferably in Public Relations, Journalism,Communication or Marketing
Additional qualifications -MSc/MBA/Professional certifications is required
Required Experience:
A minimum of 5 years in a public relationship management role.
Demonstrated competence in the design and execution of marketing, and PR activities
Knowledge/Skills:
Knowledge of the bank’s policies, products and services.
Full understanding of media needs and media relationships.
Working knowledge of E-Media channels, Communication/awareness strategy
Strategic Customer Service.
Able to utilize the internet for information gathering and broadcasting.
Familiar with the use of the leading social networks tools.